Tuesday, 17 November 2020

Australia’s Biggest Luxury Watch Retailer Just Launched Its E-Commerce Platform

This feature was produced in partnership with Kennedy Watches & Jewellery.

When it comes to luxury goods, brands toe a fine line between heritage and innovation, and this is perhaps most true when it comes to high-end timepieces. Haute horlogerie must balance between remaining relevant to new audiences whilst maintaining that aesthetic je ne sais quoi that’s made their watches successful in the first place.

Kennedy, Australia’s leading luxury watch retailer, understands that better than anyone. That’s why in 2020 they decided to launch a sophisticated new website in order to combine their famously excellent service and extensive range of the world’s best watches with the freedom and convenience of online shopping.

Modelled on the best luxury brand online offerings, Kennedy caters for the full e-commerce customer experience – from exploring a timepiece through to receiving the timepiece at their front door.

[caption id="attachment_276496" align="alignnone" width="920"] Cleaning and boxing up a Jaeger-LeCoultre Rendez-Vous Night & Day (ref. Q3448480) before sending it off to a lucky customer.[/caption]

The Kennedy website is simply a joy to behold. It’s never been easier to peruse brands like IWC Schaffhausen, Panerai, Piaget or Jaeger-LeCoultre. From everyday essentials to celebration timepieces and on-wrist office statements par excellence, Kennedy has you covered.

Buying a fine watch is a special experience; one that Kennedy has gone to great lengths to ensure remains special even when shopping with them online. Their highly-trained boutique staff treat your watch with the respect it deserves, making sure it’s spotless and beautifully packaged before it’s sent on its way. Personal secured delivery is just part of the service. Kennedy offers complimentary shipping and returns on all orders, but you can also choose to pick up your new watch in store – whatever works for you.

While shopping online will never totally replace the experience you receive at a boutique, Kennedy’s new online shop and impeccable service is as close as you could hope to get. Online shopping shouldn’t be devoid of quality or excitement, which is why Kennedy’s new offering is so exciting.

Discover the new Kennedy website here.

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